Rebecca J. Henry
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Rebecca J. Henry's Page

Profile Information

Company
Invention Machine
Job Title
Director of Marketing
Industry
Software
Company Website
http://www.inventionmachine.com
Your Engineering Focus
product development

Rebecca J. Henry's Blog

Looking for new markets or expansion into adjacent industries?

Posted on March 17, 2014 at 8:27am 0 Comments

When shifting demographics, challenging supply chain dynamics and changing technologies erode product profitability, companies must look for new sources of revenue. High performing organizations look not just to entering new geographies, but to ways in which they can evolve established products and technologies to address as-of-yet unmet needs in new or adjacent markets.

For more than 20 years, IHS Product Design has helped companies across the globe and in every industry…

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