While I was out in the Twitterverse, I came across a youtube video that was very powerful. It basically starts out with the question "Is social media a fad?"; from there, it goes to illustrate how social media has taken over the cyber world and is revolutionizing the way we think about everything, including business. It is no coincidence that the creator of Facebook,…Continue
Added by Lance Brown on April 14, 2011 at 1:04pm — No Comments
So today I came across an article about a deadly venomous snake that is missing from the New York City Zoo. This Egyptian Cobra, which can easily take down an elephant within hours (not to mention a human within minutes), has been missing for a few days now, and zoo keepers believe that the cobra is hiding out…Continue
People tell you that your business should be on Twitter, but as a marketer, you are pressed to show that Twitter has a positive ROI. You put out tweets with links, but how can you tell if people are reading your tweets?
If you are familiar with the Twitter world, you are most certainly familiar with bit.ly links (pronounced “bitly”), but even if…Continue
Added by Lance Brown on February 28, 2011 at 1:53pm — No Comments
Think that Twitter is just for spamming? You’re wrong.
Think that Twitter is not for the average Joe? You may be surprised.Continue
Seventy-eight percent of all social media traffic goes through Facebook, while…
Added by Lance Brown on December 17, 2010 at 3:24pm — No Comments
In case you haven’t noticed, the world of marketing has been rapidly changing. Thanks to social media and the free flow of communication and word-of-mouth capabilities, marketers are finding new, better, and
moreefficient ways to reach their target market.
One emerging marketing tactic that is catching on is “collective buying” or more commonly called “groupons”. The term “groupon” most likely comes from the site…Continue
Added by Lance Brown on December 6, 2010 at 1:14pm — No Comments
In the era of Facebook, Google , Twitter and Yelp (an extensive product review site), buyers have as much control over the flow of information they receive as salespeople have available to them. The process of buying was once a one-way interaction between an informed seller and a curious buyer, but it has now become a conversation between equals, and the revolution in buying behavior…Continue
Added by Lance Brown on December 6, 2010 at 1:00pm — No Comments